Shopper Marketing & Promotional Campaigns

Designer & Art Direction Support

Designed promotional marketing materials for national consumer brands across retail, print, and coupon channels. Created layouts using established brand assets while developing original creative elements to support campaign objectives.

For select projects, contributed to art direction, talent selection, photoshoot collaboration, and custom prop development—including hand-sculpting the featured Play-Doh pig used in a national promotional campaign.

Responsibilities included:

  • Designed retail and promotional marketing materials

  • Adapted established brand assets across campaigns

  • Prepared artwork for print production

  • Assisted with art direction, talent selection, and photoshoots